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Consumer Brands Industry overview (224 companies)

Order by:


12

asdf

Consumer Brands / Car Manufacturers
Sescer
Small (< 5M $) / B2B
01-10-2017
United States
17

Sprite

Consumer Brands / Fast Food
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
16-01-2017
Netherlands
40

L’Oreal

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
16-01-2017
Netherlands
84

Endado.com

Consumer Brands / Retail/E-tail
Internal survey
Small (< 5M $) / B2C
26-12-2016
Spain
80

420 Science

Consumer Brands / Retail/E-tail
Stamped.io
Small (< 5M $) / B2C
21-11-2016
United States
66

Gadgetway

Consumer Brands / Retail/E-tail
own calculations
Small (< 5M $) / B2C
27-09-2016
Romania
77

British Military Fitness

Consumer Brands / Other
Survey Monkey
Medium (5M - 100M $) / B2C
24-09-2016
United Kingdom
66

Ministry of Supply

Consumer Brands / Retail/E-tail
Delighter
Small (< 5M $) / B2C
01-09-2016
United States
89

Apple

Consumer Brands / Electronics
apple.com survey
Large (> 100M $) / B2C
19-08-2016
United States
75

Fresh Green Light

Consumer Brands / Other
SurveyMonkey
Small (< 5M $) / B2C
15-08-2016
United States
71.5

system76

Consumer Brands / Electronics
Customer NPS Survey
Small (< 5M $) / B2B
02-07-2016
United States
88

Amour Vert

Consumer Brands / Retail/E-tail
delighted.com
Small (< 5M $) / B2C
01-07-2016
United States
89.8

Don's Mobile Glass

Consumer Brands / Retail/E-tail
Internal Survey
Small (< 5M $) / B2C
14-06-2016
United States
70.5

system76

Consumer Brands / Electronics
Customer NPS Survey
Small (< 5M $) / B2B
01-06-2016
United States
41

Apple

Consumer Brands / Electronics
apple.com survey
Large (> 100M $) / B2C
24-05-2016
United States
57

Cashrewards.com.au

Consumer Brands / Internet
NPS Survey of our 100,000 members
Small (< 5M $) / B2C
19-05-2016
Australia
79.4

WORX Tools

Consumer Brands / Retail/E-tail
Customer Survey
Large (> 100M $) / B2C
12-05-2016
United States
81.49

Rockwell Tools

Consumer Brands / Retail/E-tail
81.49
Large (> 100M $) / B2C
12-05-2016
United States
86

Hey Peppers!

Consumer Brands / Other
Surveymonkey
Small (< 5M $) / B2B
05-05-2016
Brazil
70

Collage.com

Consumer Brands / Retail/E-tail
Customer Survey
Small (< 5M $) / B2C
13-04-2016
United States
47

Cashrewards.com.au

Consumer Brands / Internet
www.cashrewards.com.au
Small (< 5M $) / B2C
09-04-2016
Australia
47

Cashrewards.com.au

Consumer Brands / Internet
www.cashrewards.com.au
Small (< 5M $) / B2C
09-04-2016
Australia
-22

BT Sport

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United Kingdom
11

Showtime

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
21

Hulu Plus

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
5

Disney TV

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
4

Discovery Channel

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
2

ESPN

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
21

Univision

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
2

Mediacom

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
15

HBO

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
17

Starz

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
-18

Channel 5

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United Kingdom
-17

Disney TV

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United Kingdom
13

Netflix

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United Kingdom
52

Netflix

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United States
-17

Discovery Channel

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United Kingdom
-11

Amazon Prime

Consumer Brands / Entertainment
https://www.ampereanalysis.com/blog/69edaa74-4b88-40cb-aa7e-555c9e8a6979
Large (> 100M $) / B2C
23-03-2016
United Kingdom
99

gumshoe

Consumer Brands / Electronics
Myself
Small (< 5M $) / B2B
25-02-2016
United States
44

Cashrewards

Consumer Brands / Internet
We are running a Hotjar survey on our homepage
Small (< 5M $) / B2C
17-02-2016
Australia
10

Comcast

Consumer Brands / Car Manufacturers
Npsbenchmark
Large (> 100M $) / B2B
11-02-2016
United States
85

Outdoor Lighting Perspectives

Consumer Brands / Other
Listen 360
Small (< 5M $) / B2C
01-02-2016
United States
47

Huawei

Consumer Brands / Electronics
http://neurogadget.com/2016/01/10/huawei-we-will-triumph-over-apple-in-two-years-time/22025
Large (> 100M $) / B2C
10-01-2016
China
67.1

system76

Consumer Brands / Electronics
Net Promoter Score Customer Survey
Small (< 5M $) / B2B
04-01-2016
United States
50

TEST

Consumer Brands / Car Manufacturers
Test
Small (< 5M $) / B2B
01-01-2016
Bahamas
55

TEST

Consumer Brands / Car Manufacturers
QRA
Small (< 5M $) / B2B
01-01-2016
United States
47

Huawei

Consumer Brands / Electronics
NPSbenchmarks
Large (> 100M $) / B2C
01-01-2016
China
25

Amazon

Consumer Brands / Internet
http://www.pcmag.com/article2/0,2817,2496279,00.asp
Large (> 100M $) / B2C
09-12-2015
United States
67

Samsung

Consumer Brands / Electronics
http://www.pcmag.com/article2/0,2817,2496278,00.asp
Large (> 100M $) / B2C
09-12-2015
Korea, Republic of
53

Brother

Consumer Brands / Retail/E-tail
http://www.pcmag.com/article2/0,2817,2496279,00.asp
Large (> 100M $) / B2C
09-12-2015
United States
61

Sony

Consumer Brands / Electronics
http://www.pcmag.com/article2/0,2817,2496278,00.asp
Large (> 100M $) / B2C
09-12-2015
Japan
71

Roku

Consumer Brands / Entertainment
http://www.pcmag.com/article2/0,2817,2496278,00.asp
Medium (5M - 100M $) / B2C
09-12-2015
United States
69

Republic Wireless

Telecommunications / Wireless Carrier
http://www.pcmag.com/article2/0,2817,2496275,00.asp
Large (> 100M $) / B2C
09-12-2015
United States
73

Klipsch

Consumer Brands / Electronics
http://www.pcmag.com/article2/0,2817,2496277,00.asp
Large (> 100M $) / B2C
09-12-2015
United States
78

Bose

Consumer Brands / Electronics
http://www.pcmag.com/article2/0,2817,2496277,00.asp
Large (> 100M $) / B2C
09-12-2015
United States
80

Audio Technica

Consumer Brands / Entertainment
http://www.pcmag.com/article2/0,2817,2496277,00.asp
Large (> 100M $) / B2C
09-12-2015
United States
51

GoPro

Consumer Brands / Electronics
http://www.pcmag.com/article2/0,2817,2496277,00.asp
Large (> 100M $) / B2C
09-12-2015
United States
65

Nikon

Consumer Brands / Electronics
http://www.pcmag.com/article2/0,2817,2496277,00.asp
Large (> 100M $) / B2C
09-12-2015
Japan
80

ATS Euromaster

Consumer Brands / Other
http://www.personneltoday.com/hr/personnel-today-awards-2015-hr-impact/
Large (> 100M $) / B2C
12-11-2015
United Kingdom
71

Minted

Consumer Brands / Retail/E-tail
http://www.forbes.com/sites/forbestreptalks/2015/10/15/your-votes-are-the-secret-sauce-for-this-startups-design-marketplace/
Medium (5M - 100M $) / B2C
15-10-2015
United States
55

Storytel

Consumer Brands / Entertainment
User survey with 13'000 respondents
Small (< 5M $) / B2B
14-10-2015
Sweden
75

Bonobos

Consumer Brands / Retail/E-tail
http://www.fastcompany.com/3051429/most-creative-people/bonobos-just-hired-a-new-chief-people-officer-to-scale-company-culture
Medium (5M - 100M $) / B2C
25-09-2015
United States
63

Searchflow

Consumer Brands / Car Manufacturers
http://www.legalfutures.co.uk/associate-news/searchflow-and-ochresoft-partner-to-offer-an-innovative-route-to-efficient-conveyancing
Medium (5M - 100M $) / B2B
09-09-2015
United Kingdom
58.3

system76

Consumer Brands / Electronics
Customer NPS Surveys
Small (< 5M $) / B2B
01-09-2015
United States
68

Thinkgeek [subsidiary of Gamestop (GME)]

Consumer Brands / Retail/E-tail
http://seekingalpha.com/article/3473246-gamestop-gme-julian-paul-raines-on-q2-2015-results-earnings-call-transcript?all=true&find=net%2Bpromoter
Large (> 100M $) / B2C
27-08-2015
United States
43

and123

Consumer Brands / Car Manufacturers
dfgdfg
Small (< 5M $) / B2B
21-08-2015
Afghanistan
33

TEST

Consumer Brands / Car Manufacturers
hfghfh
Small (< 5M $) / B2B
18-08-2015
Afghanistan
94

Kitchen Solvers

Consumer Brands / Other
#Listen 360
Small (< 5M $) / B2C
10-08-2015
United States
78

Bergman Lights

Consumer Brands / Retail/E-tail
#delighted
Small (< 5M $) / B2C
08-08-2015
Sweden
25

Walgreens

Consumer Brands / FMCG
https://www.cuinsight.com/press-release/latest-credit-union-industry-benchmark-released-over-2-1-million-surveys-collected-by-member-loyalty-group
Large (> 100M $) / B2C
07-08-2015
United States
62

Trader Joe's

Consumer Brands / Grocery
https://www.cuinsight.com/press-release/latest-credit-union-industry-benchmark-released-over-2-1-million-surveys-collected-by-member-loyalty-group
Large (> 100M $) / B2C
07-08-2015
United States
53.1

KFC

Consumer Brands / Fast Food
http://businesstech.co.za/news/business/94509/best-and-worst-fast-food-brands-in-sa/
Large (> 100M $) / B2C
29-07-2015
South Africa
57.5

Nandos

Consumer Brands / Fast Food
http://businesstech.co.za/news/business/94509/best-and-worst-fast-food-brands-in-sa/
Large (> 100M $) / B2C
29-07-2015
South Africa
47.4

Samsung

Consumer Brands / Electronics
http://mybroadband.co.za/news/smartphones/132186-top-smartphone-brand-in-south-africa-revealed.html
Large (> 100M $) / B2C
15-07-2015
South Africa
40.9

Nokia

Consumer Brands / Electronics
http://mybroadband.co.za/news/smartphones/132186-top-smartphone-brand-in-south-africa-revealed.html
Large (> 100M $) / B2C
15-07-2015
South Africa
92.1

Ridge Creek Golf Club

Consumer Brands / Car Manufacturers
http://www.thedinubasentinel.com/articles/2015/07/02/news/doc559590a41c43e923591182.txt
Small (< 5M $) / B2C
02-07-2015
United States
78

Halfords

Consumer Brands / Retail/E-tail
http://www.managementtoday.co.uk/news/1350219/
Large (> 100M $) / B2C
05-06-2015
United Kingdom
67.2

RAC

Consumer Brands / Other
http://www.am-online.com/news/supplier-news/2015/06/04/rac-online-dealer-reviews-beat-apple-and-amazon
Large (> 100M $) / B2C
04-06-2015
United Kingdom
60

BZT Fashion

Consumer Brands / Retail/E-tail
http://bztfashion.booztx.com/?page_id=7407
Medium (5M - 100M $) / B2C
01-06-2015
Sweden
88

Man Crates

Consumer Brands / Retail/E-tail
http://www.virtualpressoffice.com/publicsiteContentFileAccess?fileContentId=1920781&fromOtherPageToDisableHistory=Y&menuName=News&sId=&sInfo=
Medium (5M - 100M $) / B2C
04-05-2015
United States
87

Big Frog Custom T-shirts & More

Consumer Brands / Retail/E-tail
Listen360
Small (< 5M $) / B2C
15-04-2015
United States
72

Maplin

Consumer Brands / Electronics
http://www.retailgazette.co.uk/blog/2015/04/triple-growth-for-maplin
Large (> 100M $) / B2C
14-04-2015
United Kingdom
79

Costco

Consumer Brands / Grocery
http://loyalty360.org/resources/article/costco-jetblue-and-netflix-achieve-top-scores
Large (> 100M $) / B2C
03-04-2015
United States
95

SureFlap Ltd.

Consumer Brands / Other
Get Feedback/Salesforce Surveys
Small (< 5M $) / B2C
01-04-2015
United Kingdom
28

BlackBerry

Consumer Brands / Electronics
https://n4bb.com/blackberry-scores-improved-consumers/
Large (> 100M $) / B2C
31-03-2015
Canada
37

Wal-Mart

Consumer Brands / FMCG
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
68

Netflix

Consumer Brands / Entertainment
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
46

Spotify

Consumer Brands / Entertainment
http://www.thestreet.com/story/13095775/2/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
54

Samsung

Consumer Brands / Electronics
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
Korea, Republic of
11

Google

Consumer Brands / Internet
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
31

Best Buy

Consumer Brands / Electronics
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
59

YouTube

Consumer Brands / Internet
http://www.thestreet.com/story/13095775/2/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
38

eBay

Consumer Brands / Retail/E-tail
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
43

Target

Consumer Brands / Retail/E-tail
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
45

Barnes & Noble

Consumer Brands / Retail/E-tail
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
57

Zappos.com

Consumer Brands / Retail/E-tail
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
30

Nokia

Consumer Brands / Electronics
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
Finland
69

Amazon

Consumer Brands / Internet
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
30

Nokia

Consumer Brands / Electronics
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
Finland
32

HTC

Consumer Brands / Electronics
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2B
30-03-2015
Taiwan, Province of China
33

Motorola

Consumer Brands / Electronics
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2B
30-03-2015
United States
41

LG phones

Consumer Brands / Electronics
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2B
30-03-2015
Korea, Republic of
59

Pandora

Consumer Brands / Entertainment
http://www.thestreet.com/story/13095775/2/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
63

Apple iPhone

Consumer Brands / Electronics
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2B
30-03-2015
United States
38

Amazon Prime

Consumer Brands / Entertainment
http://www.thestreet.com/story/13095775/2/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
30

Apple iTunes

Consumer Brands / Entertainment
http://www.thestreet.com/story/13095775/2/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
30

Beats Music

Consumer Brands / Entertainment
http://www.thestreet.com/story/13095775/2/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
24

Overstock

Consumer Brands / Retail/E-tail
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
30

Google Play

Consumer Brands / Internet
http://www.thestreet.com/story/13095775/2/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
30-03-2015
United States
77

Starbucks

Consumer Brands / Fast Food
https://experiencematters.wordpress.com/2015/03/16/chick-fil-a-and-papa-johns-leads-fast-food-in-customer-experience/
Large (> 100M $) / B2C
16-03-2015
United States
78

Pizza Hut

Consumer Brands / Fast Food
https://experiencematters.wordpress.com/2015/03/16/chick-fil-a-and-papa-johns-leads-fast-food-in-customer-experience/
Large (> 100M $) / B2C
16-03-2015
United States
72

feelunique.com

Consumer Brands / Internet
Zendesk
Medium (5M - 100M $) / B2C
26-02-2015
United Kingdom
74

Clive Brook Ltd

Consumer Brands / Car Manufacturers
Volvo car corporation
Medium (5M - 100M $) / B2C
01-02-2015
United Kingdom
43

Huawei

Consumer Brands / Electronics
http://www.saudigazette.com.sa/index.cfm?method=home.regcon&contentid=20150131232185
Large (> 100M $) / B2C
30-01-2015
China
73

Jabong

Consumer Brands / Retail/E-tail
http://www.indianretailer.com/article/multi-channel/eretail/Jabong-attains-a-new-benchmark-in-its-customer-experience-with-73-NPS-2820/
Large (> 100M $) / B2C
23-01-2015
India
-34

Amazon

Consumer Brands / Internet
amazon.com.mx
Large (> 100M $) / B2C
01-01-2015
United States
70

Samsung

Consumer Brands / Electronics
http://www.pcmag.com/article2/0,2817,2496278,00.asp
Large (> 100M $) / B2C
09-12-2014
Korea, Republic of
57

Spar

Consumer Brands / Grocery
http://www.retailtimes.co.uk/spar-improves-mystery-shopper-scores-following-relaunch-sparkling-service-programme/
Large (> 100M $) / B2C
03-12-2014
United Kingdom
50

Bonmarché

Consumer Brands / Retail/E-tail
http://internetretailing.net/2014/12/bonmarche-reports-online-sales-up-by-51-as-consumers-move-online-to-buy/
Medium (5M - 100M $) / B2C
02-12-2014
United Kingdom
43

Hansgrohe nv

Consumer Brands / Other
Brand awareness study b2c
Medium (5M - 100M $) / B2C
01-11-2014
Belgium
58

The Catch Group

Consumer Brands / Retail/E-tail
http://www.cmo.com.au/article/558151/catch-day-retailer-hooks-fresh-customer-insight-nps/
Large (> 100M $) / B2C
24-10-2014
Australia
64

Sunrun

Consumer Brands / Electronics
http://cleantechnica.com/2014/10/22/sunrun-near-top-list-comes-customer-loyalty-satisfaction-according-recent-survey/
Large (> 100M $) / B2B
22-10-2014
United States
84

Blackcircles.com

Consumer Brands / Retail/E-tail
http://www.businesswire.com/news/home/20141117006189/en/Blackcircles.com-Achieves-Highest-Net-Promoter-Scores-2014#.VGsrYFPF_kl
Medium (5M - 100M $) / B2C
18-10-2014
United Kingdom
66

Coolblue

Consumer Brands / Electronics
Presentation CEO Pieter Zwart MARCOM14
Large (> 100M $) / B2C
03-06-2014
Netherlands
96.6

Tesla Motors

Consumer Brands / Car Manufacturers
http://insideevs.com/automakers-take-notice-data-points-love-affair-electric-cars/
Large (> 100M $) / B2C
22-05-2014
United States
60

Zappos.com

Consumer Brands / Retail/E-tail
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
60

Zappos.com

Consumer Brands / Retail/E-tail
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
60

Zappos.com

Consumer Brands / Retail/E-tail
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
60

Zappos.com

Consumer Brands / Retail/E-tail
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
60

Zappos.com

Consumer Brands / Retail/E-tail
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
60

Zappos.com

Consumer Brands / Retail/E-tail
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
60

Zappos.com

Consumer Brands / Retail/E-tail
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
60

Zappos.com

Consumer Brands / Retail/E-tail
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
64

Amazon

Consumer Brands / Internet
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
28

Acer

Consumer Brands / Electronics
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
56

Pandora

Consumer Brands / Entertainment
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
54

Samsung

Consumer Brands / Electronics
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
Korea, Republic of
54

Netflix

Consumer Brands / Entertainment
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
60

Zappos.com

Consumer Brands / Retail/E-tail
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
11

Blockbuster on Demand

Consumer Brands / Entertainment
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
19

Google

Consumer Brands / Internet
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2C
13-03-2014
United States
54

eBay

Consumer Brands / Retail/E-tail
http://insurancenewsnet.com/oarticle/2014/03/10/satmetrix-releases-2014-net-promoter-industry-benchmarks-a-471724.html#.VKujWorF-HY
Large (> 100M $) / B2C
10-03-2014
United States
42

Walgreens

Consumer Brands / FMCG
http://finance.yahoo.com/news/usaa-kaiser-permanente-amazon-com-135400620.html
Large (> 100M $) / B2C
05-03-2014
United States
61

Wegmans

Consumer Brands / Grocery
http://finance.yahoo.com/news/usaa-kaiser-permanente-amazon-com-135400620.html
Medium (5M - 100M $) / B2C
05-03-2014
United States
82

Costco

Consumer Brands / Grocery
http://finance.yahoo.com/news/usaa-kaiser-permanente-amazon-com-135400620.html
Large (> 100M $) / B2C
05-03-2014
United States
28

Gillette

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
34

Heineken

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Netherlands
52

Harley Davidson

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
33

Toyota

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Japan
49

Honda

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Japan
27

IBM

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2B
01-04-2013
United States
28

Adidas

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Germany
46

Ikea

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Sweden
39

Hyundai

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Korea, Republic of
28

Volkswagen

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Germany
29

HP

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
31

Heinz

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
28

Ford

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
29

Budweiser

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
17

Sprite

Consumer Brands / Fast Food
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
21

Blackberry (RIM)

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
47

Apple

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
40

BMW

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Germany
37

Audi

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Germany
51

Tiffany & Co.

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
17

Sprite

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
52

Avon

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
28

Dell

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
31

Danone

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
France
18

Corona

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Mexico
-3

Comcast

Consumer Brands / Car Manufacturers
http://customergauge.com/news/2014-net-promoter-benchmarks/
Large (> 100M $) / B2B
01-04-2013
United States
18

Colgate

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
20

Coca Cola

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
39

Mercedes-Benz

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Germany
33

Ralph Lauren

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
30

Nike

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
40

Louis Vuitton

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
France
37

Moët & Chandon

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
France
31

Kleenex

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
21

H&M

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Sweden
45

Gucci

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
France
39

Kia

Consumer Brands / Car Manufacturers
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Korea, Republic of
40

L'Oréal

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
France
50

Walt Disney

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
-8

McDonald's

Consumer Brands / Fast Food
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
14

KFC

Consumer Brands / Fast Food
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
19

Google

Consumer Brands / Internet
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
12

MTV

Consumer Brands / Entertainment
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
22

Pizza Hut

Consumer Brands / Fast Food
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
23

Starbucks

Consumer Brands / Fast Food
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
9

Yahoo!

Consumer Brands / Internet
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
43

Sony

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Japan
-21

Facebook

Consumer Brands / Internet
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
23

Samsung

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Korea, Republic of
35

Nissan

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Japan
39

Panasonic

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Japan
22

Nokia

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Finland
33

Philips

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Netherlands
37

Pampers

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
20

Pepsi

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
45

Jack Daniels

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
27

Kellogg

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
21

Gap

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
43

Nintendo

Consumer Brands / Electronics
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Japan
24

Smirnoff

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United Kingdom
39

eBay

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
40

Johnson & Johnson

Consumer Brands / Other
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United States
33

Nescafé

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Switzerland
28

Nestlé

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
Switzerland
38

Johnnie Walker

Consumer Brands / FMCG
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United Kingdom
45

Burberry

Consumer Brands / Retail/E-tail
http://wordofmouthindex.com/womi-scores/top-100-brands/
Large (> 100M $) / B2C
01-04-2013
United Kingdom
66

Virgin

Consumer Brands / Car Manufacturers
http://www.destinationcrm.com/Articles/Columns-Departments/Insight/Customer-Experience-Is-Critical-in-Net-Promoter-Benchmarks-82569.aspx
Large (> 100M $) / B2C
01-01-2013
United States
42

Aldi

Consumer Brands / Grocery
http://www.thegrocer.co.uk/companies/supermarkets/loyalty-whos-earned-it/226862.article
Large (> 100M $) / B2C
03-03-2012
United Kingdom
2

Morrisons

Consumer Brands / Grocery
http://customergauge.com/news/net-promoter-news-a-nation-of-shopkeepers/
Large (> 100M $) / B2C
03-03-2012
United Kingdom
21

Asda

Consumer Brands / Grocery
http://customergauge.com/news/net-promoter-news-a-nation-of-shopkeepers/
Large (> 100M $) / B2C
03-03-2012
United Kingdom
16

Sainsburys

Consumer Brands / Grocery
http://customergauge.com/news/net-promoter-news-a-nation-of-shopkeepers/
Large (> 100M $) / B2C
03-03-2012
United Kingdom
14

Lidl

Consumer Brands / Grocery
http://customergauge.com/news/net-promoter-news-a-nation-of-shopkeepers/
Large (> 100M $) / B2C
03-03-2012
United Kingdom
-4

Ocado

Consumer Brands / Grocery
http://customergauge.com/news/net-promoter-news-a-nation-of-shopkeepers/
Large (> 100M $) / B2C
03-03-2012
United Kingdom
-8

Tesco

Consumer Brands / Grocery
http://customergauge.com/news/net-promoter-news-a-nation-of-shopkeepers/
Large (> 100M $) / B2C
03-03-2012
United Kingdom
-10

marks & spencer

Consumer Brands / Grocery
http://customergauge.com/news/net-promoter-news-a-nation-of-shopkeepers/
Large (> 100M $) / B2C
03-03-2012
United Kingdom
-14

Co-Op

Consumer Brands / Grocery
http://customergauge.com/news/net-promoter-news-a-nation-of-shopkeepers/
Large (> 100M $) / B2C
03-03-2012
United Kingdom
12

TEST

Consumer Brands / Car Manufacturers
ssfddsfds
Small (< 5M $) / B2B
American Samoa
46

Waitrose

Consumer Brands / Car Manufacturers
http://www.thegrocer.co.uk/channels/supermarkets/loyalty-whos-earned-it/226862.article?redirCanon=1
Large (> 100M $) / B2C
United Kingdom
54

Samsung

Consumer Brands / Electronics
http://www.thestreet.com/story/13095775/1/blackberry--who-knew--wins-most-improved-from-us-consumers.html
Large (> 100M $) / B2C
Korea, Republic of


What is Net Promoter?

Originally formulated in 2003 by Fred Reichheld as simply a score, it has expanded to become a system that increases loyalty and expands revenue.
Learn more about Net Promoter

How good is my Net Promoter Score?

NPS Varies Depending on How You Construct Your Questionnaire, the implications of this are enormous.
Read the entire Net Promoter argument